Impactful Communication: Donnica Hawes-Saunders Of The Averity Group On 5 Essential Techniques For…

Thank you so much for joining us in this interview series. Before we dive into our discussion about communication, our readers would love to “get to know you” a bit better. Can you share with us the backstory about what brought you to your specific career path?

Like many others, my career path has been anything but linear. After law school, I realized that traditional legal practice wasn’t the right fit for me. Drawn to the diverse opportunities for non-traditional lawyers, I moved to Washington, D.C., where I spent several years on Capitol Hill working in leadership, committee, and personal offices. This experience gave me invaluable insight into federal and state policy, public affairs, and communications.

From there, I was recruited by a global beer company to focus on lobbying and corporate social responsibility. Later, I transitioned to an international tobacco company, where I led global civil society engagement and communications efforts. These roles deepened my expertise in navigating the challenges of highly regulated industries and complex communications landscapes.

Over time, I realized I had the expertise, skillset, network, and passion to help other organizations struggling with similar challenges. This led me to…